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Where Is Content Marketing Headed In 2014 | Internet Billboards

Where Is Content Marketing Headed In 2014 | Internet Billboards | digital marketing strategy | Scoop.it

Great post here from Tom George at Internet Billboards.

Agree
* More content marketing.

* More content curation.

* Multi-screen.
* New SEO with Hummingbird leading to semantic web. .

Disagree
* Quality goes up.

I disgree with the last bullet since we don't have the tools yet to insure quality of content marketing and curation improves. Next year we will continue to muddle through. By the end of the year we may have better tools, tools capable of connecting top and botton of the funnel.


Via Martin (Marty) Smith
malek's insight:

But Marty,

Isn't ensuring quality a major target of Hummingbird?

Lori Wilk's curator insight, December 16, 2013 10:02 PM

Thoughts as we move into a New Year and how they will impact your plans

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