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How to Launch and Grow a Business Blog From Scratch | Hubspot

How to Launch and Grow a Business Blog From Scratch | Hubspot | digital marketing strategy | Scoop.it

Learn how to actually launch and grow a business blog in this SlideShare presentation.


...Fortunately, I was working with an amazing team. My manager, Brian Balfour, had perfected the art of audience research. And my teammate, Dan Wolchonok, had the perfect mix of coding expertise and marketing passion to quickly ship experiments. The three of us worked together to launch what is now the Sidekick Blog, and within five months we generated over 22,000 engaged email subscribers and retained an average of 30,000 monthly blog viewers. 


Now, we didn't reach these numbers by making all the right moves. We messed up plenty of times. But the most important thing I learned throughout this entire process was that it should not be this hard to learn how to launch and grow a blog. So I documented every step we took, hoping to share a starting playbook that others could adopt and employ.


Below is that playbook. Check it out to learn how you can actually launch and grow a business blog....


Via Jeff Domansky
Jeff Domansky's curator insight, September 19, 2014 9:54 AM

Valuable blogging tips and great results in building a business blog from scratch. Recommended reading 9/10

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