Ask just about anyone what Transmedia is and you’ll get an empty stare coming back at you as they try to give you their best non answer. Angela, however is a smart cookie that knows her stuff. She not only schooled me on Transmedia – she also gave me the skinny on something called, Alternate Reality Gaming. Oh boy… here we go!
Mike Rougeau: "Gamers are no strangers to unusual passions, and in reality, April Arrglington's isn't all that weird. In fact, "transmedia" entertainment simply describes what everyone is already doing anyway" ...
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