Watchitoo is a full collaboration and videoconferencing platform that can be embedded on any site.
Key traits:
Up to 25 (50 or 100 depending on your plan) people can actively interact with the video as a participant or a viewer, while up to 1000 can participate as pure viewers.
The technology exists not as a separate service, like WebEx or GoToMeeting, but rather as code integrated directly into the website.
This makes it easier to brand as your own, and since it’s embedded on your website, it’s easier for your participants to find and join.
Like other videoconferencing software on the market today, Watchitoo allows you to stream HD video, chat, share desktops, PDFs and videos and what the company calls “layers.”
“Like in broadcast television, a layer or multiple layers can now be added on top of the existing streaming content with Layers,”
The first layer is a simple identification label, which can be populated with a name, position and company. This then pops up over the video chatter who currently has the floor.
The second layer is a multimedia overlay to your video. This is called the Dynamic Visual layer, which lets you insert still and animated images, as well as flash content to help drive home your point or simply get people’s attention (look, it’s a blinky thing).
Another way to get people’s attention is to give them the option to weigh in on an issue. That’s where the third layer comes in: polls.
What really deviates from the video conferencing norm, however, is the last, e-commerce layer. This layer allows for organizations to make money off of what is being shown in the video.
Video conference organizers can pop up a checkout box, showing an article or product the viewer is currently watching.
Watchitoo works across platforms and mobile devices, and integrates also a full recording function (extra $5 per recording hour).
Read more about it: http://venturebeat.com/2011/12/18/watchitoo-video-layers/
Find out more about it: http://www.watchitoo.com/
Pricing info: http://www.watchitoo.com/pricing
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