6 Brands That Are Mastering Vine | digital marketing strategy | Scoop.it

Vine means business, Vine has seen impressive growth since its January launch.  Take Oreo, for example. After their Superbowl social stunt, there was a lot of positive buzz surrounding the brand. They started off strong on Vine (and gained some “brownie points” when they showed me how to make Oreo sprinkles), but soon lost their way. After two A+ Vine posts, they went on to post 10 videos over the span of just one day, then dropped off completely over the past month.